Simple. Authentic. Beautiful. Designed just for you.

duhn is more than an online furniture store. We are designers and makers of attractive, durable furniture that won’t break the bank.


Our furniture is designed with your lifestyle in mind. Elegant, minimalist, modern. Because life is too short for ugly furniture. You assemble it yourself for a fraction of the costs found in stores.

The duhn way:


We believe you don’t have to choose between good design and affordability. You can and should have both. We have  over 20 years’ experience in the design industry and only produce furniture that we’d be happy to have in our own homes. Which we do.


Our furniture is assemble-it-yourself, you need only a friend and a rubber mallet. That’s why we can charge you less. And let’s face it: you’re doing all the work, so you may as well get something out of it (other than the raddest piece of furniture you’ll ever own).


We deliver throughout South Africa. Our delivery network is fast, reliable and FREE on all purchases over R3000 in Gauteng and over R4000 anywhere else in South Africa.


Your happiness is our primary goal, so, if you have any trouble assembling any duhn piece, please give us a call and we will be happy to assist you. We aim to have all furniture assemble in as little steps as possible with as minimal effort.

Meet the Team

Elle Franchi

Elle Franchi

Designer / Owner

Elle's focus is to lift duhn furniture from simple and practical to "oh heck I have to have that in my home". Although she’s originally from Italy, she likes to think of herself as a citizen of the world. Which might mean that she’s a spy. Maybe.

Before getting things duhn: Elle test drove ridiculously fast Italian race cars. We’re pretty sure she did, anyway.

Favourite duhn piece: Elle loves all her children equally, but if she really, really has to pick, it would be whatever helps her host legendary dinner parties, like the swanky pam.

Known for: Wearing interesting jackets, rocket-red hair and her mysterious (some would say scary) past.

Steve Gray

Steve Gray

Designer / Owner

Steve's main focus is designing simple and practical furniture. His Scandinavian influence allows him to create canvases for you to exercise your creativity on. But he’s definitely not a Viking. Which is a pity.

Before getting things duhn: Steve exorcised his chakras at a silent retreat deep in the Himalayas. This is all grossly untrue as it is impossible to get Steve to keep silent for half a minute.

Favourite duhn piece: Steve’s favourite favourite (at the moment anyway) is the incomparable sands, because he likes nothing more than obsessively watching obscure Scandi films with titles composed mostly out of vowels.

Known for: Building rockets, the ability to withstand hours of slight chilliness, and his having shady cricket bookies on speed dial.

Do you have any questions?

send us a message and we’ll get it duhn together